Name Company
Name innovation
Link:
Service factors
- WOW moments
- Inclusive
- Engaging fans
- Immersion
- Exclusivity
- Pre/ post moments
- Easy to be a fan
- Preferences
Experience phases
- During (from a distance)
Category: Live match
Super Live Center
Super Live Center allows fans to be closer to matches. Even if they are far from the stadium or their home.
What?
This super live center tool is thought to bring the best experience possible when not in the stadium. This feature will go beyond a classic match center, proposing an audio live, an innovative live visualisation and a chat room dedicated to all the users experience.
Why?
The mix of those three, audio live, an innovative live visualization and a chat room, will create a unique experience.
How?
The solution will gather 3 features in one screen (audio, visualisation and social).
Audio and live visualisation will enhance the live sensations, while the chat room increases the social interactions between fans and reinforces the fanbase.
Customers
This solution is suitable for fans that prefer to enjoy the match from another location than the stadium. Or for fans that aren’t able to come to the stadium.
SERVICE FACTORS
Creating WOW moments
Fans outside the stadium can have a great experience without being in the stadium.
Being inclusive
People who are not able to come to the stadium (no ticket, due to disabilities or illness) can still enjoy the match and have a great experience.
Engaging fans
This app is especially helpful for people outside the stadium.
Nurturing pre/post event moments
Before the beginning of the event, people can see and share content.
Immersion
It’s possible to enhance the experience of the fan outside the stadium. This feature will go beyond a classic match center, proposing an audio live, an innovative live visualization and a chat room dedicated to all the users experience.
Offering exclusivity
The solution might give fans outside the stadium an exclusive insight in the stadium. Extra footage and images and contact through the chatbox allows fans to be happy.
Making it easy to be a fan
Interaction is important for the fan. This solution might contribute to the experience.
Being well versed on fan’s preferences
Fans can interact with the chatbox or see exclusive material. They can choose what they like.
STOF BUSINESS MODEL
Service
The service of Super Live Center is a tool to bring the best experience possible when not in the stadium. The costumers therefore are fans that are not enjoying the match from the arena, but from a distance.
Technology
The solution will gather 3 features in one screen (audio, visualisation and social). Audio and live visualisation will enhance the live sensations, while the chat room increases the social interactions between fans and reinforces the fanbase.
Organization
The service of Super Live Center requires to collaborate with Johan Cruijff Arena and Ajax.
Finance
The service could be used to attract sponsors.