Foot Analytics

Service works behind the scenes – maybe if the effect of the service is shown in some way – visitors might have the idea that they are “included” – but can also trigger the feeling of “big brother is watching you”. People should now that they are tracked.

Improving the customer journey, and for example crowd management, will make the pre– and after- event experience better.  

By analysing data the service for all people can be improved, also for example disabled people.  

By analysing the customer journey in the stadium, the experience can be improved, for example the distribution of bar and vending machines.  

By analysing the data, the fan’s preferences can become clear – this lead to a clear functionality for the visitors and help visitors to have a better experience.

• The target costumers (are content owners, broadcasters, production companies ) are also the costumer users (the organization/ stadium) itself. Visitors in the stadium will not use this service. But indirect they will have benefits of it. By analysing different kind of data, the organisation can for example have a better insight in the crowd flow in the stadium. Also by analysing the data, the service and safety in the stadium can be improved. The organisation can use the service:
  • Before
  • During (surrounding)
  • During (live)
  • After

the football match, game or event.

The technology used for this service will be on (mobile) screens and collect live data with up-to-date information about people traffic, visitor behaviour, real-time occupancy, customer journey and much more.

The organization of the service require to collaborate with the stadium/ the club or event organization itself.

The service could be used to analyse people traffic, visitor behaviour, real-time occupancy, customer journey. By analysing the data, the service and safety in the stadium can be improved.

To provide all kind of handy information by analyzing different kind of data, the organisation can have a better insight in the crowd flow in the stadium and the service and safety in the stadium can be improved.

To provide all kind of handy information by analyzing different kind of data, the organisation can have a better insight in the crowd flow in the stadium and the service and safety in the stadium can be improved.

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To improve network stakeholder value the service could collect information about finance an non-finance value for stakeholders such as:

• To collect data
• Attracking sponsors